tiktok

How TikTok is Transforming Book Marketing

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How TikTok is transforming book marketing

Introduction In the past, if you wanted to know what book to read next, you might have asked a friend, visited your local bookstore, or checked out recommendations from magazines or book clubs. But in recent years, things have changed dramatically. The write-up discusses how TikTok is transforming book marketing.  Book marketing has taken a … Read more

The Influence of TikTok on Publishing

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Influence of TikTok on publishing

Introduction The article discusses the influence of TikTok on publishing. TikTok has rapidly emerged as a cultural phenomenon, captivating millions of users with its short-form videos. However, its impact extends far beyond entertainment. TikTok is also transforming industries, including the world of book publishing. Over the past few years, TikTok has fundamentally shifted how consumers, … Read more